Friday

In Response to Christine’s post: Hard Rock Hotel & Casino launches rewards program


Do you think this rewards program will help increase profits in their resorts? 
I agree with Christine that this new rewards program will increase Hard Rock Hotel & Casino’s profits. Since it will be giving you points for other amenities besides just the casino, it will be more likely to reach out to more people. Not everyone goes there just to gamble, so more people will be apt to use this rewards program. The customers will also appreciate it more that they are caring about all the customers, and not just targeting people that use the casino.
Do you feel that people will be more apt to join their rewards program, now that it is opened up to other amenities in the hotel and casino?

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